Most of the founders of technology startups would face the dilemma of choosing between a Freelancer and an Agency during the early days. Obviously as a startup you would have limited funds, would need enough flexibility and get to market soon. The obvious benefit of going with a freelancer is the cost benefit, but when …
5 things to consider while selecting a development partner Read More »
Data Analytics is not an easy thing and more than often companies are over-whelmed by large volumes of data. It is very aptly articulated by Christopher. He is a co-author of a beautiful piece titled Drinking from the fire hose: Making smarter decisions without drowning in information. He makes quite a few great points in the book …
Data Analytics A Step Towards Digital Transformation Read More »
Coding is a small part of developing a new software solution and hence a software development checklist allows to you tick off other important aspects too and make sure you cover them. When it comes to creating new software; idea generation, concept development, testing, market testing, business analysis and development, and commercialization are essential components …
WordPress commanding a lion’s share when it comes to the CMS market, is a no-brainer as companies irrespective of their size consider WordPress to be the best content management system. More than one third of all websites developed in India is based on WordPress. Nowadays a WordPress developer has been more empowered than ever, owing to the way the …
Top 10 WordPress Development Companies in India in 2019 Read More »
Shopping using a smartphone is not really a trend but rather an expected progression of the way people would interact with a business and for a matter of fact, is a consumer behavior driven by convenience that will only make mCommerce bigger. Some of the big research firms indicate that mobile e-commerce sales is expected …
Let’s start by drawing clear lines between a CRM and Marketing Automation, because I have seen people getting easily confused into thinking both are more or less the same. This misjudgment underpins their ability to realize the great potential of a CRM and a Marketing Automation system working in tandem. This results in having a …
CRM and Marketing Automation Integration to improve sales Read More »