Most of the founders of technology startups would face the dilemma of choosing between a Freelancer and an Agency during the early days. Obviously as a startup you would have limited funds, would need enough flexibility and get to market soon. The obvious benefit of going with a freelancer is the cost benefit, but when …
5 things to consider while selecting a development partner Read More »
Data Analytics is not an easy thing and more than often companies are over-whelmed by large volumes of data. It is very aptly articulated by Christopher. He is a co-author of a beautiful piece titled Drinking from the fire hose: Making smarter decisions without drowning in information. He makes quite a few great points in the book …
Data Analytics A Step Towards Digital Transformation Read More »
Coding is a small part of developing a new software solution and hence a software development checklist allows to you tick off other important aspects too and make sure you cover them. When it comes to creating new software; idea generation, concept development, testing, market testing, business analysis and development, and commercialization are essential components …
Are you looking to establish your ecommerce store for the first time? Or, perhaps, redeveloping the existing one? Choosing the right e-commerce platform that suits your short and long-term goals is the first step. The next step, or I would say the defining step, is finding and selecting the right development partner for the task. Faltering on …
Choosing an agency to develop your ecommerce website Read More »
Let’s start by drawing clear lines between a CRM and Marketing Automation, because I have seen people getting easily confused into thinking both are more or less the same. This misjudgment underpins their ability to realize the great potential of a CRM and a Marketing Automation system working in tandem. This results in having a …
CRM and Marketing Automation Integration to improve sales Read More »